Your AI marketing consultant

Your own marketing lead. Without the salary.

Marcel brings all your channels together in one dashboard — Meta, Google, TikTok, your social media, customer contact, SEO, GEO and email — and every Monday tells you in plain language which actions are worth taking this week. Not generic advice: Marcel looks at your numbers. No ten tools side by side.

Get started See pricing

The first 5 customers pay nothing during the trial phase.

Marcel, the AI marketing consultant
Marcel found something Your Meta cost per purchase is 32% higher this week. View recommendation →
3 recommendations ready Review your plan for this week. See recommendations →
Marketing score 78 / 100 ↑ 8% this week

All-in-one

All your marketing channels in one place

Marcel collects every metric, analyses them, and gives you weekly advice on how to improve your marketing.

Sound familiar?

Your marketing is spread across ten browser tabs.

Which is exactly why, at the end of the week, you still don't know what actually worked.

01 A separate login everywhere

Meta, Google, TikTok, your mail tool — four passwords just to find out how your week went.
02 No time to check it all

You run a business. Digging through dashboards isn't top of your list.

03 Advice that costs a fortune

Agencies and freelancers are quick to charge a thousand or more a month. Marcel doesn't.

04 Content that never goes out

The photos are ready, but nobody schedules them.

Marcel points the way

Meet Marcel

Your marketing finally has someone looking after it.

Marcel brings your numbers together, spots what is changing, explains why it matters, and gives you a clear plan for what to do next.

Understand Know what is happening.
Decide Know what actually matters.
Act Know what to do next.

How it works

From scattered numbers to a clear plan.

Marcel does the digging. You get the answers.

01
Meta Google Instagram TikTok Email SEO
Connect

Link the platforms you already use. Once, in a couple of minutes.
02
Marcel analyses

He reads your numbers across every channel and spots what changed.
03
Monday morning there's a proposal

What is going on, why it is costing or making you money, and what Marcel would do.
04
You decide, Marcel checks

Do it or don't — the call is yours. Next week he sees whether the change actually happened, and what the numbers did afterwards.
Marcel is with you every step. Saves you hours of manual work Helps you make sharper decisions Keeps you focused on what counts

One place for your marketing

Everything you need to understand your marketing.

Your performance, recommendations, customers, campaigns and planning — without jumping between platforms.

app.marcel.marketing
Marcel's overview screen
Marketing score 82 / 100 ↑ 8% this week
3 recommendations ready See recommendations →
Marketing spend € 2.850 ↑ 12% vs last month
Analytics Ads SEO GEO Email Customers
Marcel thinking along
Marketing score 82 / 100 ↑ 8% this week
Marcel's insight View recommendation →
3 recommendations ready

Not another dashboard

Meet the marketing consultant who actually explains things.

Marcel does not just show you numbers. He tells you what changed, why it matters and what he would do next — in plain language.

Your Meta ads are costing more this week, while your Google campaign is performing better. I would move a little budget to Google and test a new landing page on Meta first.
MarcelYour AI marketing consultant
Get to know Marcel

All your marketing

One place to see what is working.

Marcel connects the dots across the channels that drive your business.

Meta (Facebook & Instagram)

Ads and how your posts perform.

Google Ads

Search traffic and advertising.

TikTok

Content and campaign performance.

SEO

How easy you are to find in search results.

GEO

How easy you are to find in AI answers.

Email marketing

What your mailings bring in and who clicks.

Every Monday morning

A summary you can actually use

Every week Marcel looks at all your channels together: what changed, what it means and where your money went. But a model doesn't know your business. That's why someone from our team looks along and adds human advice — about your market, your timing and your customers.

Your weekly overview Monday, 08:00
Google Ads
Needs attention Your cost per click went up by 32%.

Your cost per click on Google rose 32% versus last week, mostly on the keyword "buy energy drink".

AIMarcel recommends

Pause that one expensive keyword and look at what your landing page is doing first.

Review recommendation Show me how
Instagram
Opportunity Instagram does more with less budget.

Instagram delivered 3× the reach for half of Facebook's budget.

AIMarcel recommends

Move part of your Facebook budget to Instagram and measure the result next week.

Review recommendation
Content
Performing well Your posts do best around 5pm.

Your posts do best around 5pm. I've queued three for you in the calendar.

HumanOur marketer adds

That expensive keyword is seasonal — it pays to pause it now and move the budget to Instagram until September.

View insights
New recommendations every Monday · Based on your data from the last 7 days

Your progress this week

2 / 3completed

One more action and your weekly plan is done. Every week you finish shows up in your marketing score.

Great work!

You're making progress and improving your marketing week by week.

Ask Marcel anything

Why Marcel

Built for people who value their time and money.

No expensive agency, no subscription to ten different tools, no manual to work through.

Time back

One overview a week instead of ten tabs a day. Everything in the same place, in your own language.
Advice with a source

Every insight says where it came from. Anything without a source doesn't make it in.
Growth you can follow

Your weekly numbers are recorded every Monday, so you can follow your progress at a glance.
Content planning

Have your whole week scheduled with captions, and approve it at a glance before anything goes out.
Advertising without Ads Manager

Create real Meta and Google campaigns straight from Marcel. Everything starts paused, so budget never leaves by accident.
One fixed monthly price

No thousands of euros to freelancers or marketing agencies. Marcel is not just affordable — he is there 24/7.

Experiences

What people who use it say.

Two business owners who use Marcel every week.

Marcel has saved me a great deal of time. Before, as a start-up, I often worked with performance marketing freelancers who charged a considerable amount per month. Marcel hasn't only saved me money — I now have a much clearer view of my metrics and I react far more quickly.
Vincent Peters of Pep Energy Mints Vincent PetersPep Energy Mints · founder of Marcel
As a window cleaner I don't much enjoy dealing with marketing — I simply don't have the time for it. With Marcel I get an overview every Monday of how my online presence is doing, and I schedule my posts across several platforms with a single click. On top of that, my website has become far easier to find thanks to the SEO and GEO scan.
Jonas of Emmer Ramenwasser JonasEmmer Ramenwasser

Simple pricing

Start small. Grow when you are ready.

Everything you need to understand and improve your marketing, without complicated contracts.

Basic

€79/month

Meta and Google, content and ads, with advice every Monday.

  • Meta (Facebook & Instagram)
  • Google Ads
  • Content calendar with automatic publishing
  • Analytics across all your channels
  • Weekly Monday letter with advice
Choose Basic
Recommended

Premium

€119/month

Everything added: TikTok, SEO, GEO, mailing and market analysis.

  • Everything in Basic
  • TikTok
  • SEO module
  • GEO — being found in AI answers
  • Email marketing
  • Market analysis
Choose Premium

Service

Custom pricing

For agencies and freelancers who want to connect multiple accounts.

  • Everything in Basic and Premium
  • We carry out the weekly recommendations for you
  • You approve before anything changes
Get in touch

All prices exclude VAT. Cancel monthly.

Frequently asked

Everything you're probably wondering.

We are here to make marketing simpler, clearer and more effective for you.

Your data is safe with us

Everything sits on European servers. Your data stays yours and you can export or delete it at any time.
Do I need to know anything about marketing?

No. Marcel writes in plain language and always says why something matters. You don't need to know a single acronym to know what to do this week.

Which platforms can I connect?

Facebook, Instagram, TikTok, LinkedIn and Google Business Profile for content; Meta Ads, Google Ads and TikTok Ads for advertising; Search Console for visibility. Email runs on your own domain.

Does Marcel change my campaigns himself?

Only if you ask him to. He proposes, you decide. And what you do change is measured afterwards in the platform's own change log — your tick alone doesn't count as proof.

What if some of my numbers are missing?

Then Marcel says so. A failed measurement is not the same as "nothing changed", and he doesn't fill gaps with an average.

Can I cancel any time?

Yes. Monthly, no notice period. Your data stays yours and you can export it.

Where is my data stored?

On European servers. PeppedUp BV is the data controller; what we keep and why is set out in the privacy statement.

What exactly is GEO?

Generative Engine Optimization: making sure your business gets mentioned when people ask an AI assistant something, the way they used to google it.

Ready for simpler marketing?

Ready to see where your money is going?

Connect your channels and see your first overview within minutes. The first 5 customers use Marcel completely free during the trial phase.

Get started Talk to us

No card details required.

Marcel
Marketing score 82 / 100 ↑ 8% this week
Top priority View recommendation →